Retail Media is one of the fastest-growing areas in digital marketing.
Within marketplaces, it allows brands to sponsor their own products, categories, and storefronts, impacting consumers at the most decisive moment in their journey: the purchase.
We apply data intelligence and strategic vision to turn every campaign into a driver of conversion and brand positioning.
Why invest in paid media?
Increases brand visibility within marketplaces
Drives sales with predictability and consistency
Provides full control over return (ROAS)
Our difference:
Channel Curation
Selection of the ideal marketplaces for each brand, category, and campaign objective.
On-site Media Management
Activation, optimization, and continuous analysis of sponsored campaigns (e.g., Amazon Ads, Mercado Ads, Magalu Ads).
Integration with Sell-Out Data
We cross media data with inventory, margin, and profitability by SKU.
Performance Modeling
Monitoring by cluster, channel, and objective — with a focus on ROAS, sell-through, and search share.